Meet Fiona

With over 25 years of experience working in PR, focused predominately in the travel, hospitality and wellbeing sectors, I’ve developed a deep understanding for the tourism industry including destination marketing, hospitality, tour operation, aviation, and crisis communications. I’ve literally lived and breathed little else in my career!

I’ve been lucky enough to head up the PR for some of the world's most exciting places, including Australia, Namibia, Los Angeles, Ireland and New Zealand, as well as running destination campaigns for diverse regions including Swedish Lapland and East Iceland. More recently domestic tourism has become a big focus with experience closer to home including working with Devon, Carmarthenshire, Herefordshire, and the Forest of Dean. 

I have a passion for adventure and wellbeing travel and have subsequently worked with many talented retreat companies including launching India's first surf hotel. I love helping independent hoteliers and hospitality founders create ‘their wow’. Helping them stand out from the crowd to drive their business forward. I’ve also worked to elevate the profile of many online booking sites such as boutique hotel website i-escape and camping specialist hipcamp.com. By showcasing their curation expertise and ability and spotting exciting trends we set them apart from their competitors.  

Crafting great stories is central to everything we do, It might involve jumping on a news story, nailing the perfect brand collaboration or developing an idea which might seem a little bit crazy at first but ends up being one of the best things a client does to get them noticed.

We love what we do and we focus on bringing energy to the relationships we develop and the campaigns we create.